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Transparency in Real Estate: "Sales" Claims & Agent Safety

“Sales” Claims

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This is a sales solicitation, making some pretty audacious claims. We aren’t fans of the chosen image, especially for a product that costs as much as what they are selling. A little digging around online shows this individual has closed 300 deals, not 1000. Year to date? Try 16, not 82. How about listings? Averaging 3 YTD isn’t twenty, let alone thirty. The individual is successful by any standard, that is a fact! But inflating the facts to this magnitude insanity.

What gives? It seems to us that false advertising bending the truth a little is prevalent with many vendors in the real estate business. Always seek a second opinion when working with a vendor!

Agent Safety

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Many local, state and national news stories have been published recently:

Agent attacked in Laguna Niguel

Agent attacked in San Antonio

Agent attacked in Gilbert, AZ

Agent murdered in Arkansas

These have spurned a slew of safety apps and new policies coming from the National Association of REALTORS to offices across America. Our business revolves around meeting new people. Who are we meeting? That is a great question!

It is a question that cautious agents are asking. We want to know who we are meeting, since our information is readily available online. We typically operate alone, and want more information than a text or email can give us.

One recent inquiry to 1850 was on a lot we have for sale, in a relatively remote area. This is an unimproved lot on a hilltop. It is accessible from public roads, which was offered to this individual so they could view the offering at their pleasure. We also have an extensive site dedicated to the lot, that has multiple Google Earth images with the property outlined. That way a factual picture of the property offered is being openly presented.

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The lot, with the arrow pointing to a yucca plant over 400 feet away. On the flat part of the property. You can also see how far out the neighboring property has improved, in the same plane.

They asked about the lot, which is on a hill. We replied “it has about two flat acres.” Which it does. This person wanted to meet someone from our office, while refusing to identify themselves. They didn’t reveal they already had an agent for representation. When queried about identity and financial qualifications, they said they didn’t trust us and would contact their agent. A few days go by, and agent finally shows their own client the property.

Then we get this:

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That said, since when is actually looking at something you are interested in a waste of time? We take offense to the claim that we “bullshit” them. If the tone of this reply is any indicator, we are happy we passed on being face to face with this individual. We aren’t verbal punching bags, nor will we become one: virtually or real world. It wasn’t what this person was looking for, and that is OK.

Bottom line: if you want to see property and are asking a stranger to show, prepare to answer some questions and furnish a copy of your ID. Objections to those mean it just won’t work out. We aren’t in the old days anymore 🙁

 

 

 

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760-814-1850
info@1850realty.com

16787 Bernardo Center Drive, Ste 7, San Diego 92128

1850 Realty ® California DRE #01946868                      Carol Farrar DRE #01733808                                         Eric Farrar DRE #01949104
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